One thing you can count on is that kids (and even some adults) will always have a love sweet cereal. The truth is in the sales. Considering this fact, it was a tad bizarre in the mid 1990’s when Lucky Charms cereal was suddenly no longer commercially available in the UK.
Of course, it didn’t take long for urban myths to spread, with people claiming Lucky Charms were outlawed in the UK among other things. However, it couldn’t have been further from the truth. The government had no vendetta against the brand, there was no legislation against it. The truth is the withdrawal of the brand from UK shelves has never been explained.
Whatever the reason, Lucky Charms disappearing off UK supermarket shelves meant one thing, a guaranteed spike in demand. Suddenly everyone wanted Lucky Charms cereal, and it was difficult to get your hands on a pack, this is until ecommerce came along. Websites like www.munchyfoodle.co.uk have a vast array of American groceries on sale, offering discounts for bulk orders, brilliant!
If you know where to look, boxes of both the traditional oat based cereal and the chocolate variety can still be found in the UK. That means that for all you nostalgia addicts out there the end is not yet in sight. Even the odd cereal bar and cereal cup has been spotted on the UK markets so keep your eye out!
And while we’re at it, what happened to the wide variety of Pop Tarts that used to decorate our supermarket shelves? Now days it seems you can only get Chocolate or Strawberry, with not a single S’more or Cinnamon Pop Tart in sight. I know they’re not technically an American cereal but you have them for breakfast right? Apparently in America they also have Chocolate Fudge and Hot Fudge Sundae flavoured Pop Tarts and I for one feel that they should share the love a little! My toaster feels lonely.
We need our American groceries in the UK too! We don’t want to have to resort to simple Weetabix or Cornflakes and the weather’s too hot for a Full English!
It was the Americans that introduced the concept of cereal to the UK in the first place, so in a sense all of the much loved favourites are American cereal.
Food for thought there.